Rochester Magazine, Fashion Issue
Andrea was featured in Rochester Magazine's October 2017 Fashion Issue for her holistic approach to styling that helps women through seasons of change or identity crisis.
It reads, "Most women will say their appearance has an effect on their confidence and mood. It’s why women wear their favorite outfit to a job interview or try a different hairstyle after a breakup.
Nobody knows this better than Andrea Bonawitz, a Rochester image consultant who specializes in helping women move through life changes: She calls them “seasons.”
Bonawitz’s services are unique— she’s also a hairstylist who meets many of her image consulting clients
while they’re sitting in her chair at Parlour, her Goodman Street boutique hair salon.
“I might be cutting, styling or coloring a woman’s hair for
a few years before something in her life triggers a need for my services as an image consultant,” says Bonawitz, who works out of an intimate space in an historic Rochester mansion.
“What I’ve discovered
working with women over
the past 13 years is that when
change affects your physical appearance, it has that power to directly affect your emotional, mental and psychological well-being, too. Every time a woman enters into a new season of life, she tends to re- examine how she feels about herself, and that has an impact on her image choices,” she says."
[Snippet from Article By Sandy Beckwith]
Rochester MinimalistS CLub
Andrea was asked to be the Keynote Speaker on a Panel about "Minimizing Your Closet," November 6, 2017 for Rochester Minimalists.